There are three types of search queries people generally make:
1-Do" Transactional Queries: I want to do something
Example: buy a plane ticket or listen to a song.
2-"Know" Informational Queries: I need information
Example: The name of a band or the best restaurant in New York City.
3-“Go" Navigation Queries: I want to go to a particular place on the Internet.
Example:Facebook or the homepage of STS.
When visitors type a query into a search box and land on your site, will they be satisfied with what they find? This is the primary question that search engines try to answer billions of times each day.
Relation between my website with SEO:
1-The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users, whether your site provides content, services, products, information,..
2-Search engines are unique in that they provide targeted traffic—people looking for what you offer. Search engines are the roadways that make this happen. If search engines cannot find your site, or add your content to their databases, you miss out on opportunities to drive traffic to your site.
3-Search queries—the words that users type into the search box—carry extraordinary value.
4-In addition to making content available to search engines, SEO also helps boost rankings so that content will be placed where searchers will more readily find it.
