9 Tips for Writing efficient Web content
Blogs / Marketing.
9 Tips for Writing efficient Web contentCategory: Marketing
Tips for Writing Web Content:
Your website represents your company. If your website content writing is weak, you're going to lose sales, no matter how good your product and service is.
Your blog posts will earn more shares, your pages will earn backlinks and your site will start to earn trust the moment visitors surf on.
1- Always start with keyword research for SEO:
SEO keyword research tells you what topics Google (and your audience) finds relevant. It illuminates your competitors content strategy , and highlights the strengths and weaknesses in your own. And it allows you to optimize individual articles and your content strategy as a whole to bring in more traffic.
2- Email vs. e-mail, Internet vs. internet and other style debates:
Language always changes. Try to be always up to date for your audience and industrial market commonly used language and expressions.
3-Always hyperlink to your sources:
When you reference another website’s content, make sure you hyperlink back to that site. It’s good internet etiquette.
4-When writing for the web, chop it up short and to the point straight away.
5-Update your links:
Most website content writers know the importance of internal links. Linking to other pages on your site boosts SEO, gives readers useful info, and increases page views and time on site.
6- Give your readers a reason to continue reading:
Good intros are hard. Try to keep your title and intros as catchy as you can.
7-Use Calls-To-Action (CTAs)
8-Make sure your paragraphs are organized ,grammarly correct and using punctuations.
9-Monitor your activity:
Stay on top of your content by monitoring your efforts. Google Analytics is an easy and free way to track your page views and the average time spent on a page.